“Now uber is not just a ride-hailing app, it is a transportation solution”, said Professor & Viral Marketing specialist Jonah Berger. Yes, he is right. In 2009, uber started as a solution for how people can get taxis easily and cheaply with a single tap on their smartphone. From then on, the rail-hailing market keeps expanding till this day. The raid- hailing service market is expected to reach US $167.60 billion on or before 2024 ends. Can you guess what makes raid – hailing app service this much successful? It is the amazing features in that raid-hailing app turned it into a successful one. Though there are many features available in a raid-hailing app, there are 3 key inevitable features there.
Let us see what the 3 must have features in a raid hailing app.
In-app Messages and Calls in raid-hailing apps:
In-app messaging & calls help to communicate between rider & driver while using the application. In a raid-hailing app, the rider has to share the exact live location with the driver. From the moment the driver accepts the booking, both rider & driver can communicate with each other. This ensures a tension-free ride, because they know each other’s location and estimated arrival time.
For that, quick & seamless communication between the rider & driver is vital in the rail-hailing services. The rider & driver should not go out of the raid-hailing app to communicate. Because details regarding time delays, estimated arrival time & changing of pick-up location should be informed immediately. Sharing these details through other ways may not be transferred timely & precisely. Thus, in – app messaging & calls helps riders and drivers to communicate in real time without any delay.
Effortless & secured Payment Methods:
In any application, the payment methods contribute a major share to the user experience. So that, for the convenience of the rider, the raid – hailing app should accept different kinds of payment options. Like cash, credit/ debit cards or digital wallets… etc.
This will enhance the user experience and give them a stress-free ride. At the same time, the payment process should be done in a secured manner. The customer transaction data needs to be encrypted fully. For this, the raid – hailing app must have built – in data encryption technology.
Real-time tracking:
The real – time tracking in the app provides the exact location & progress of the cab to the rider. Similarly the riders can share their pick up location to the driver. All these make the taxi ride to be faster and safer. This improves the transparency and trustworthiness of the raid – hailing app. Nowadays real – time tracking turned out to be an inevitable feature in any raid hailing app.
Conclusion
The convenience and flexibility in the raid-hailing app makes it an unavoidable one. Moreover, the rise of the internet & smartphone usage is also a reason for its success. Sharing economy platforms like Uber, Airbnb and Vrbo are very successful because of their unique features only. In-app Messages and Calls, Effortless & secured Payment Methods & Real-time tracking are the vital features for any raid – hailing app. We have seen these features in a detailed manner above. From the above passages it is clear how important these 3 features are. Please let us know if you want to know about any other features in the raid – hailing app.
